{"id":2048,"date":"2021-11-30T09:47:00","date_gmt":"2021-11-30T08:47:00","guid":{"rendered":"https:\/\/monblogeur.tech\/index.php\/2021\/11\/30\/covid-19-people-who-get-info-from-facebook-more-likely-to-be-anti-vaccine-study-stuff-co-nz\/"},"modified":"2021-11-30T09:47:00","modified_gmt":"2021-11-30T08:47:00","slug":"covid-19-people-who-get-info-from-facebook-more-likely-to-be-anti-vaccine-study-stuff-co-nz","status":"publish","type":"post","link":"https:\/\/monblogeur.tech\/index.php\/2021\/11\/30\/covid-19-people-who-get-info-from-facebook-more-likely-to-be-anti-vaccine-study-stuff-co-nz\/","title":{"rendered":"Covid-19: People who get info from Facebook more likely to be anti-vaccine &#8211; study &#8211; Stuff.co.nz"},"content":{"rendered":"<div class=\"cfbc967f0983488262956e73eca9483a\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3859091246952232\" crossorigin=\"anonymous\"><\/script>\r\n<!-- blok -->\r\n<ins class=\"adsbygoogle\" data-ad-client=\"ca-pub-3859091246952232\" data-ad-slot=\"1334354390\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\r\n\n<\/div>\n<p>People who source information from Facebook are more likely to be opposed to the <a href=\"https:\/\/www.stuff.co.nz\/national\/explained\/300439879\/covid19-nz-new-zealands-vaccine-rollout-explained-in-12-charts-as-vaccine-target-finally-unveiled\">Covid-19 vaccination<\/a>, an unpublished study has found.<br \/> University of Canterbury student Amy Morahan researched the effect traditional <a href=\"https:\/\/www.stuff.co.nz\/national\/health\/coronavirus\/124293765\/facebook-is-playing-a-dangerous-game-with-public-health\">media and Facebook have on attitudes and intentions towards the vaccine<\/a> by surveying 484 selected people nationwide.<br \/> The study was done in August and September this year, and the initial findings \u2013 before the study was peer-reviewed \u2013 have been made available.<br \/> Morahan showed the participants seven pro-vaccination messages and three anti-vaccination messages. <br \/> <strong>READ MORE:<br \/> * <a href=\"https:\/\/www.stuff.co.nz\/national\/health\/coronavirus\/126847539\/covid19-vaccine-certificate-data-will-be-legally-protected-and-work-offline?rm=a\">Covid-19: Vaccine certificate data will be legally protected, and work offline<\/a><br \/> * <a href=\"https:\/\/www.stuff.co.nz\/national\/health\/coronavirus\/300440027\/covid19-facebook-could-have-stopped-antivaccine-comments-swarming-users?rm=a\">Covid-19: Facebook could have stopped anti-vaccine comments swarming users<\/a><br \/> * <a href=\"https:\/\/www.stuff.co.nz\/national\/health\/126651497\/covid19-nelson-marlborough-chief-medical-officer-addresses-vaccine-worries?rm=a\">Covid-19: Nelson Marlborough chief medical officer addresses vaccine worries <\/a><br \/> <\/strong><br \/> People indicated they saw all the positive messages more frequently on traditional media platforms such as newspapers and online news sites.<br \/> Conversely, Morahan found the more people sourced vaccine information from Facebook, the more likely they were to hold a negative view of the vaccine. <br \/> \u201cThe more knowledge you have from Facebook, the less likely you are going to get the vaccine.\u201d<br \/> The research also showed there was no demographic difference in the 25 per cent of respondents who did not want to get vaccinated.<br \/> Morahan was surprised that age and education levels did not make a difference to those holding negative views, saying it was easy to assume less educated people would be more likely to be against the vaccine.<br \/> \u201cThat makes the effects of the media source even more important.\u201d<br \/> Morahan was now compiling data and would release a final report in February next year. She hoped the research would help communicators effectively <a href=\"https:\/\/www.stuff.co.nz\/national\/health\/coronavirus\/126424232\/covid19-accessibility-hesitancy-and-encouraging-youth-will-be-biggest-hurdles-to-90-per-cent-vaccination-target-experts-say\">target vaccination-hesitant audiences<\/a>.<br \/> Originally, she began the research after noticing the same trends around positive messaging on vaccinations in traditional media versus negative posts on Facebook.<br \/> She said the research was worrying because people couldn\u2019t ascertain if messages on the social media platform could be verified.<br \/> \u201cAnyone can say what they like.\u201d <br \/> Back in March, Facebook employees revealed they had found a way to help stop the spread of misinformation about the virus through posts on its page.<br \/> By altering how posts about vaccines were ranked in people\u2019s newsfeeds, researchers at the company realised they could curtail the misleading information individuals saw about <a href=\"https:\/\/interactives.stuff.co.nz\/2021\/the-whole-truth-covid-19-vaccine\/#\/\">Covid-19 vaccines<\/a> and offer users posts from legitimate sources like the World Health Organisation.<br \/> \u201cGiven these results, I\u2019m assuming we\u2019re hoping to launch ASAP,\u201d one Facebook employee wrote, responding to the internal memo about the study.<br \/> Instead, Facebook shelved some suggestions from the study. Other changes weren&rsquo;t made until April with critics saying they believed the tech giant was worried the change might impact company profits. <br \/> \u201cWhy would you not remove comments? Because engagement is the only thing that matters,\u201d said Imran Ahmed, CEO for the Centre for Countering Digital Hate, an internet watchdog group in the United Kingdom.<br \/> \u201cIt drives attention and attention equals eyeballs and eyeballs equal ad revenue.\u201d<br \/> However, in an emailed statement, Facebook said it has made \u201cconsiderable progress\u201d this year with downgrading vaccine misinformation in users&rsquo; feeds.<br \/>\u00a9 <!-- -->2021<!-- --> Stuff Limited<\/p>\n<p><a href=\"https:\/\/www.stuff.co.nz\/national\/health\/coronavirus\/127126210\/covid19-people-who-get-info-from-facebook-more-likely-to-be-antivaccine--study\">source<\/a><\/p>\n<!--CusAds0-->\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>People who source information from Facebook are more likely to be opposed to the Covid-19 vaccination, an unpublished study has found. University of Canterbury student Amy Morahan researched the effect traditional media and Facebook have on attitudes and intentions towards the vaccine by surveying 484 selected people nationwide. The study was done in August and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow1sXXCw:productID":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-2048","post","type-post","status-publish","format-standard","hentry","category-non-classe"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/posts\/2048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/comments?post=2048"}],"version-history":[{"count":0,"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/posts\/2048\/revisions"}],"wp:attachment":[{"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/media?parent=2048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/categories?post=2048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monblogeur.tech\/index.php\/wp-json\/wp\/v2\/tags?post=2048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}