Facebook cannot keep burying its head in the sand and hope things blow over – The Irish Times

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Any hope that a new name might make people think more positively about the company has failed dismally. Photograph: iStock
Anyone unfortunate enough to view the clip of Mark Zuckerberg trying to be a human as he discussed the company’s wish to own the metaverse could only think worse of the tech giant. Photograph: Johannes Simon/Getty Images
If Facebook owner Meta hoped it might be able to close out what has been an “annus horribilis” quietly, then it is very much mistaken.
After a year spent fire-fighting, it seems as if the company is set to end 2021 as it began, wondering just how it is that it is always viewed as the bad guy.
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